PROJECT CHALLENGE:
Summarise understanding of big business in South Africa for international conference audience.
AGENCY SOLUTION:
Creating an introductory 60” video for all companies at the SAIC, with simplified graphics and personalised visuals, while maintaining the corporate imagery consistency of the SAIC.
PROJECT DURATION: 2021
PROJECT OUTCOMES:
Audiences, including potential investors, were provided with access to bite-sized audiovisual overviews of South African businesses, their growth and investment potential.